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- Apotek K-24 Wins Indonesia Franchise Marketing Award 2017
APOTEK K-24 WINS INDONESIA FRANCHISE MARKETING AWARD 2017
Apotek K-24 continuously won Indonesia Franchise Marketing Award (IFMA) 2017 since three years ago. This awards was received by Dian Primawati as the Business Relation Manager of PT. K-24 Indonesia during the international event of franchise exhibition, International Franchise, License & Business Concept Expo & Conference (IFRA), 20 Mei 2017 at JCC, Senayan, Jakarta.
Rofian Akbar, the chief of Franchise Indonesia magazine, during his speech said that IFMA is a form of appreciation towards franchise brand and partnership which try hard to be better in every of its marketing activities. “These last three years, Franchise magazine has been doing evaluation towards the franchise and partnership found in this national market and gave scoring, a kind of marketing report towards those franchise and partnership brands,” he said.
Rofian also said, IFMA is a report of marketing activity for a year. The scored franchise and partnership brands are all franchise and partnership brands (local and global) which have been operated in the country for at least a year when the survey was conducted.
By winning Indonesia Franchise Marketing Award (IFMA) 2017, Apotek K-24 scored achievement again, generally for the company and specifically for the marketing team of PT. K-24 Indonesia. This achievement is the result of hard work to promote concept of 5 guarantees which are Complete for 24 Hours, Same Price All the Time, Selling Original Medicine Only, Free Pharmacist Consultation Service, and Delivery Service.